Marketing Sherpa always puts out great resources and this is their latest research. It’s a great benchmark to see what you might consider for your own budget.

Q. How do you foresee the percentage of your total marketing budget allocated to the following marketing tactics changing over the next year?
The lightest red on the end shows percentages of budgets that will increase for specific tactics.
marketing budget research
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Juneja Jill

Marketing Strategist Coach & Consultant at Araye Marketing
I help small businesses, solo-professionals, & companies market their brand + make more sales in today's online world. I specialize in digital marketing, website & blog strategy, SEO, social media, email marketing & attracting & converting the ideal audience into long-term fans & customers. Ready to boost your business? Contact me @

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